Archive for November, 2006

Google Adwords landing page quality

Thursday, November 16th, 2006

google_small.gifGoogle official Adwords blog answers questions on Adwords landing pages. CTR and Google Analytics not considered in quality score. Using Website Optimizer will not improve score only On page relevance make a difference. No big surprises here.

Google Yahoo MSN Sitemap

Thursday, November 16th, 2006

google_sitemap.JPGSEO Scoop earlier today broke the news that MSN and MSN will now be supporting Google sitemap protocal. Google, Yahoo, and MSN are going to collaborate changes and enhancements to the sitemap protocol on this jointly-maintained site sitemaps.org.

Visit original post at Google webmaster central blog

How to track Google Checkout in Google Analytics

Saturday, November 4th, 2006

google-analytics-checkout.JPGGoogle Analytics now supports tracking for Google Checkout; all you need to do is add some javascript on pages with Google Checkout button and your ready to go, you could follow instruction here.
This obviously helps Adwords advertisers view ROI and Revenue per Click previously unavailable.

Microsoft updates adCenter Labs Tools with Search Funnel Tool

Saturday, November 4th, 2006

search funnel toolMicrosoft has released a brand new useful tool for their adCenter Labs suite to analyze your visitors search behaviors. Microsoft’s new tool Search Funnel helps search engine marketers view keywords people typically searched before and after that.